The brief, in brief: 

The BrightRock Players Choice Awards is one of the biggest Rugby award ceremony's in South Africa. It is where the SA rugby players get to decide who the cream of the crop are within each of the respective rugby disciplines.

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With our national squad now the world champions, we wanted to bring together the change-loving worlds of rugby, creativity and design – to showcase the diversity of our nation’s collective talents to an equally diverse audience of South Africans – and that’s what this Play the Bounce exhibition is all about. 

 

We approached nine South African artists and simply gave them each a rugby ball. We asked them to use it as the canvas and, on this canvas, to give expression to the love change philosophy – as they see it. 

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My roll: 

Creative director / art direction / design